Cookie Policy

Last Updated: June 4, 2026

1. Introduction

Welcome to Taco Time ("we," "us," or "our"). This Cookie Policy explains what cookies are, how we use them on our website meal-tacotime.rest, and the choices you have regarding their use. This policy should be read alongside our Privacy Policy and Terms of Service, which provide additional information about how we collect and process your personal data.

We are committed to being transparent about our data practices and ensuring that your experience on our website is both enjoyable and respectful of your privacy. As a food service business operating in the United States, we comply with applicable federal and state privacy laws, including the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA) for California residents, as well as the Federal Trade Commission (FTC) Act and other relevant consumer protection regulations.

2. What Are Cookies?

Cookies are small text files that are placed on your computer, smartphone, tablet, or other internet-enabled device when you visit a website. They are widely used by website owners to make their websites work more efficiently, provide a better and more personalized user experience, and to gather analytical information about how the website is being used.

Cookies are sent back to the originating website on each subsequent visit, or to another website that recognizes those cookies. Cookies are useful because they allow a website to recognize a user's device and remember certain information about your preferences or past actions.

2.1 How Do Cookies Work?

When you visit meal-tacotime.rest, our web server sends a cookie to your browser, which stores it as a small file on your device. Each time you return to our website, your browser sends the cookie back to our server. This allows us to identify your device and remember your preferences and settings from previous visits.

Cookies can be classified in several ways:

  • Session Cookies: These are temporary cookies that are erased when you close your browser. They are used to maintain information about your session as you navigate through our website.
  • Persistent Cookies: These remain on your device for a specified period or until you manually delete them. They are used to remember your preferences between visits.
  • First-Party Cookies: These are set directly by our website (meal-tacotime.rest).
  • Third-Party Cookies: These are set by third-party services that we use on our website, such as analytics providers and advertising networks.

3. Types of Cookies We Use

We use the following categories of cookies on our website:

3.1 Essential Cookies

These cookies are strictly necessary for our website to function properly. Without these cookies, certain features of the website cannot be provided. They include cookies that enable you to navigate around the site and use its features, such as accessing secure areas of the website, remembering items in your cart (if applicable), and maintaining your session. These cookies do not collect personal information and cannot be disabled without affecting the functionality of our website.

3.2 Analytics and Performance Cookies

These cookies collect information about how visitors use our website, such as which pages they visit most often and whether they receive error messages from web pages. The information collected is aggregated and anonymous — it does not identify individual visitors. We use this data to improve the performance and design of our website. We primarily use Google Analytics for this purpose.

3.3 Functional Cookies

These cookies allow our website to remember the choices you make (such as your preferred language, region, or other settings) and provide enhanced, more personalized features. They may also be used to provide services you have requested, such as watching a video or commenting on a blog. The information these cookies collect may be anonymized, and they cannot track your browsing activity on other websites.

3.4 Advertising and Targeting Cookies

These cookies are used to deliver advertisements that are more relevant to you and your interests. They are also used to limit the number of times you see an advertisement and to help measure the effectiveness of advertising campaigns. They are usually placed by advertising networks with our permission. They remember that you have visited a website and this information is shared with other organizations such as advertisers. We use Google Ads cookies for this purpose.

4. Specific Cookies We Use

The following table provides detailed information about the specific cookies used on meal-tacotime.rest:

Cookie Name Provider Purpose Type Duration
_ga Google Analytics Registers a unique ID used to generate statistical data on how visitors use the website. Used to distinguish users and track sessions. Analytics 2 years
_gid Google Analytics Registers a unique ID used to generate statistical data on how visitors use the website. Stores and updates a unique value for each page visited. Analytics 24 hours
_gat Google Analytics Used by Google Analytics to throttle request rate. Limits data collection on high-traffic websites. Analytics 1 minute
_gcl_au Google Ads Used by Google AdSense for experimenting with advertisement efficiency across websites using their services. Tracks conversions from Google Ads campaigns. Advertising 90 days
_session_id meal-tacotime.rest Maintains user session state across page requests. Required for core website functionality. Essential Session
cookie_consent meal-tacotime.rest Stores your cookie consent preferences to avoid displaying the consent banner on subsequent visits. Essential 1 year
user_preferences meal-tacotime.rest Stores user preferences such as language settings and display options to personalize your experience. Functional 6 months
_fbp Facebook (Meta) Used by Facebook to deliver a series of advertisement products such as real-time bidding from third-party advertisers. Tracks website visits and conversions. Advertising 90 days
fr Facebook (Meta) Used by Facebook to deliver, measure, and improve the relevance of advertisements. Contains a unique browser and user ID combination. Advertising 90 days
IDE Google DoubleClick Used by Google DoubleClick to register and report the website user's actions after viewing or clicking on one of the advertiser's advertisements. Advertising 1 year
NID Google Registers a unique ID that identifies a returning user's device. The ID is used for targeted advertisements and to remember user preferences. Advertising 6 months
CONSENT Google Used to detect whether the visitor has accepted the marketing & analytics cookie category in the cookie banner. Essential 2 years

5. Third-Party Cookies and Services

In addition to our own cookies, we may use various third-party cookies to report usage statistics of the website and deliver advertisements on and through the website. These third-party cookies are governed by the respective privacy policies of those third parties, not by this Cookie Policy.

5.1 Google Services

We use Google Analytics to analyze how users interact with our website. Google Analytics uses cookies to collect information such as how often users visit the site, what pages they visit, and what other sites they used prior to coming to our website. We use the information we get from Google Analytics only to improve our website. Google Analytics collects only the IP address assigned to you on the date you visit this site, rather than your name or other identifying information.

We also use Google Ads to display targeted advertising. Google uses cookies to serve ads based on your prior visits to our website and other websites on the internet.

For more information on how Google uses cookies, please visit: https://policies.google.com/technologies/cookies

5.2 Facebook (Meta) Pixel

We may use the Facebook Pixel on our website, which allows us to measure the effectiveness of our advertising by understanding the actions people take on our website. The Facebook Pixel is a piece of code that collects data that helps us track conversions from Facebook ads, optimize ads, build targeted audiences for future ads, and remarket to people who have already taken some kind of action on our website.

For more information about Facebook's data practices, please visit: https://www.facebook.com/policies/cookies/

6. How to Manage and Disable Cookies

You have the right to decide whether to accept or reject cookies. You can exercise your cookie preferences through several methods described below. Please note that if you choose to reject or disable certain cookies, this may affect the functionality of our website and your user experience.

6.1 Browser Settings

Most web browsers allow you to control cookies through their settings preferences. Below are links to instructions for managing cookies in the most popular browsers:

To find out more about cookies, including how to see what cookies have been set on your device and how to manage and delete them, visit www.allaboutcookies.org or www.youronlinechoices.com.

6.2 Opt-Out Tools for Specific Services

You can opt out of specific third-party cookies using the following tools:

Service Opt-Out Method Link
Google Analytics Google Analytics Opt-out Browser Add-on https://tools.google.com/dlpage/gaoptout
Google Ads / DoubleClick Google Ads Settings https://adssettings.google.com
Facebook (Meta) Facebook Ad Preferences https://www.facebook.com/ads/preferences
Multiple Advertisers Network Advertising Initiative Opt-Out https://optout.networkadvertising.org
Multiple Advertisers Digital Advertising Alliance Opt-Out https://optout.aboutads.info
Multiple Advertisers (EU) Your Online Choices https://www.youronlinechoices.com

7. Impact of Disabling Cookies

While you have the right to disable or restrict cookies, please be aware that doing so may impact your experience on our website in the following ways:

8. Do Not Track Signals

Some browsers include a "Do Not Track" (DNT) feature that signals to websites that you do not want to have your online activity tracked. Our website currently does not respond to DNT signals in a standardized way, as there is no uniform standard for how websites should interpret these signals. However, you can use the opt-out tools and browser settings described in Section 6 to manage your cookie preferences.

California residents may also have additional rights under the CCPA/CPRA regarding the sale and sharing of personal information. For more details, please refer to our Privacy Policy available on meal-tacotime.rest.

9. Children's Privacy

Our website is not directed at children under the age of 13, and we do not knowingly collect personal information from children under 13 through cookies or other means. If you believe that we have inadvertently collected information from a child under 13, please contact us immediately using the contact information provided below, and we will take steps to delete such information.

10. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our use of cookies, changes in technology, or for other operational, legal, or regulatory reasons. When we make changes, we will update the "Last Updated" date at the top of this page. We encourage you to review this Cookie Policy periodically to stay informed about our use of cookies.

Your continued use of our website after any changes to this Cookie Policy constitutes your acceptance of the updated policy. If you do not agree with the changes, you should adjust your cookie settings or discontinue using our website.

11. Legal Basis for Using Cookies

As a business operating in the United States, our use of cookies is governed by applicable federal and state laws, including:

  • The Federal Trade Commission (FTC) Act: We comply with FTC guidelines on data collection and online privacy, ensuring our practices are transparent and fair to consumers.
  • California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA): For California residents, we honor all applicable rights regarding the collection, use, and sale of personal information collected through cookies. California residents have the right to know what personal information is collected, the right to delete personal information, and the right to opt-out of the sale of personal information.
  • CAN-SPAM Act: To the extent cookies are used in connection with our email marketing activities, we comply with the CAN-SPAM Act requirements.

12. Contact Us

If you have any questions, concerns, or requests regarding this Cookie Policy or our use of cookies, please do not hesitate to contact us. We are committed to addressing your concerns and ensuring that your privacy rights are respected.

Contact Information — Taco Time
Company Name Taco Time
Website meal-tacotime.rest
Email Address [email protected]

We aim to respond to all inquiries regarding our Cookie Policy within 30 business days of receipt. If you are a California resident and wish to exercise your rights under the CCPA/CPRA, please include "CCPA Privacy Request" in the subject line of your email so that we can process your request more efficiently.

This Cookie Policy was last updated on June 4, 2026 and is effective as of that date. Taco Time reserves the right to modify this policy at any time. All modifications will be posted on this page with an updated revision date.